Who it is for
Marketplace sellers
Five Indian marketplaces, each at the ratio and ground it enforces, from one set.
Start free
Answer first
What do marketplace sellers get from this?
One generated set becomes five storefronts. Amazon, Myntra, Flipkart, Ajio and Meesho each enforce their own shape and ground, and disagree with one another, so the crop is a compliance problem before it is an aesthetic one. Crops here are snapped to the exact ratio and padded rather than trimmed.
The crop is a compliance problem
A marketplace rejects a listing for the wrong shape as readily as for a bad photograph, and the shapes disagree with each other. One set becomes all five.
Built for
Who this is for
Multi channel sellers
One catalogue, five storefronts, five sets of rules to satisfy.
New marketplace entrants
Existing photography that does not meet the spec you have just signed up to.
High volume sellers
Where listing quality is ranked and the tail drags the account.
Aggregators
Many brands and many storefronts, none of it worth cropping by hand.
Why this rather than a shoot
Compliance, not taste
A listing is rejected for the wrong shape as readily as for a bad photograph.
Exact ratios
Snapped to a real multiple rather than rounded to something that fails a check.
Hems survive
Padded to the target shape, so a floor length garment is not cropped at the ankle.
Copy for the listing too
Title, bullets, search terms and a size chart, written with the set.
Side by side
Against a studio shoot
| Feature | Flatlay Studio | Studio shoot |
|---|---|---|
| Time to first frame | About thirty seconds | Days, after the booking |
| Booking required | None | Model, photographer, location |
| Models to cast | 39 across six segments | Whoever is available |
| Reshoot one frame | One frame, minutes | A second shoot day |
| Colourways | Generated from the same set | Photograph each one |
| Marketplace crops | Five ratios, included | Edited by hand afterwards |
| Listing copy | Written with the set | Written separately |
The numbers
The arithmetic
What a season of catalogue photography actually takes, either way.
| Studio shoot | With Flatlay | |
|---|---|---|
| Forty new pieces | Two to three shoot days | An afternoon, in one batch |
| Lead time | Weeks, on somebody else's calendar | None. Start when the sample lands |
| A piece you forgot | Wait for the next booking | Generate it that evening |
| Six colourways | Six times the shoot | From the set you already have |
| Restock next season | Rebook, and hope she is free | The same model, on demand |
The cost that hurts is rarely the invoice. It is the pieces that never get photographed, because a shoot has a fixed capacity and your catalogue does not.
How it runs
- 01
Send one photograph
A phone shot on your studio floor, a flat lay, or a link. No lighting, no model, no booking.
- 02
Choose the shoot
Twelve locations, thirty-nine models across six segments, three resolutions. Or describe a room of your own.
- 03
It generates
Four or five frames chained to each other, so the model, the room and the light hold across the set.
- 04
Take the listing
Frames, copy, size chart, costed price and marketplace crops, ready to upload.
Questions
- Which marketplaces?
- Amazon, Myntra, Flipkart, Ajio and Meesho.
- Do the crops cost extra?
- No. They come from the set you already generated.
- Are the images allowed on marketplaces?
- The photography is yours to use. Check your storefront's own policy on generated imagery, which differs by marketplace and changes.
- Can I do hundreds at a time?
- Yes, in batches of up to forty references with one set of settings each.