Who it is for
Manufacturers and exporters
Catalogue imagery for buyers, generated from the sample photographs you already take.
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Answer first
How does this help a manufacturer or exporter?
You already photograph every sample on the factory floor before it ships. That photograph is the input, and the output is imagery a buyer can actually look at, with specifications and a size chart attached. No shoot, no sample sent out for photography, and no waiting for it to come back.
You already photograph everything
A sample gets photographed on the floor before it ships. That photograph is the input, and the output is something a buyer can look at.
Built for
Who this is for
Garment manufacturers
Sample photographs exist for every style, and none of them are presentable.
Exporters
Overseas buyers who will never see the sample in person.
Wholesalers
A line sheet with a real photograph against every style rather than half of them.
Private label suppliers
Showing a buyer what their label would look like on the piece.
Why this rather than a shoot
Your existing shots are the input
A flat lay or a hanger shot from the floor is enough. No second photography step.
Specifications with the image
Fabric, construction and measurements alongside the frames, which is what a buyer is reading for.
The whole line, not the highlights
Batches of up to forty, so the catalogue is complete rather than selective.
Casting for the destination market
Six segments and thirty-nine models, so the imagery matches the buyer's customer rather than yours.
Side by side
Against a studio shoot
| Feature | Flatlay Studio | Studio shoot |
|---|---|---|
| Time to first frame | About thirty seconds | Days, after the booking |
| Booking required | None | Model, photographer, location |
| Models to cast | 39 across six segments | Whoever is available |
| Reshoot one frame | One frame, minutes | A second shoot day |
| Colourways | Generated from the same set | Photograph each one |
| Marketplace crops | Five ratios, included | Edited by hand afterwards |
| Listing copy | Written with the set | Written separately |
The numbers
The arithmetic
What a season of catalogue photography actually takes, either way.
| Studio shoot | With Flatlay | |
|---|---|---|
| Forty new pieces | Two to three shoot days | An afternoon, in one batch |
| Lead time | Weeks, on somebody else's calendar | None. Start when the sample lands |
| A piece you forgot | Wait for the next booking | Generate it that evening |
| Six colourways | Six times the shoot | From the set you already have |
| Restock next season | Rebook, and hope she is free | The same model, on demand |
The cost that hurts is rarely the invoice. It is the pieces that never get photographed, because a shoot has a fixed capacity and your catalogue does not.
How it runs
- 01
Send one photograph
A phone shot on your studio floor, a flat lay, or a link. No lighting, no model, no booking.
- 02
Choose the shoot
Twelve locations, thirty-nine models across six segments, three resolutions. Or describe a room of your own.
- 03
It generates
Four or five frames chained to each other, so the model, the room and the light hold across the set.
- 04
Take the listing
Frames, copy, size chart, costed price and marketplace crops, ready to upload.
Questions
- Can I use my existing sample photographs?
- Yes, and that is the intended input. A plain floor shot works.
- Do buyers accept generated imagery?
- For a line sheet and catalogue presentation it is increasingly ordinary. For a claim about the physical sample, send the sample.
- Can I show my own label on the piece?
- The reference is preserved, so a label visible in your photograph carries through.
- What about measurements?
- A size chart by size is generated with each listing, in the destination market's unit.
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